Bryan Taylor

The Farce that is Human-Centered Design (HCD)

The very nature of design demands that we consider an end user and his or her experience with our work. If you haven't been practicing human-centered design all along, you've been doing it wrong.

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Slavka Eberhart-Garah

The Craft of Giving

There are some interesting parallels between gift giving ('tis the season) and the work that we do with our clients. Here are some tips for approaching gifting like a designer.

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Slavka Eberhart-Garah

On Creating (New) Traditions

When we think of traditions, we mostly think of the 10, 50, 100-year-old ones, but we're creating new traditions all the time. Here's a look at some successful marketing campaigns that society has adopted as traditions and why they work.