Thoughts

About Design Close

Sometimes deep, sometimes light, our team is constantly reading, observing, making connections to the past, and prospecting the future. Here are some of our musings:

img.title

Culina | Quarantine Care Package

Using design to help a growing CPG brand, Culina, to give back to healthcare workers and others at the front lines of the fight against COVID-19.

img.title

How Recognizing Our Patterns of Pattern Recognition Can Make Us Better Designers

We identify chairs as chairs because of trusted, instinctive patterns of recognition. But what if we rethink those patterns? We could be designing some wild chairs, for starters.

img.title

Porter | Alignment Unlocks Potential

How the hunt for alignment led to a “quiet set of helping hands” for the restaurant industry.

img.title

Drawn U | Interdisciplinary Design

When appreciation for the philosophy of design meets authentic, instinctive design thinking, good things happen. We believe that the best design is second nature and comes from truly embracing interdisciplinary thinking.

img.title

Drawn U | Tutoring Design

Learning something new — whether it’s how to speak Spanish or the language of design thinking — can be tough. You can think of us as a tutor to help you with the latter.

img.title

Our Favorite Holiday Campaigns | 2019 Edition

’Tis the season for advertising creatives to pull out all of the stops. Check out a few of our favorite holiday campaigns.

img.title

Human-Centered Design is Just Good Design

Human-centered design — a wholistic approach to problem-solving and design that allows room for empathic understanding and iterative prototyping — is really just good design. Period.

img.title

The Value of the Back Porch

Asking the right questions in the right setting can have a huge impact on the quality of information that you collect.

img.title

Why You Should Allow Room for Tacit Decisions

Hunches happen. They can be used as a valuable decision-making tool and, at the very least, they're worth a quick assessment.

img.title

Think Big — Think Wholistically

Engagement's about more than taps on a screen. Ideally, it's synonymous with meaningful experience(s) and human connection. Shifting perspective. Leaving an impression. And it's worth doing it right.