Bryan Taylor

The Farce that is Human-Centered Design (HCD)

The very nature of design demands that we consider an end user and his or her experience with our work. If you haven't been practicing human-centered design all along, you've been doing it wrong.

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Kristen França

How I Became an Accidental Beer Snob

Our job demands that we know our clients (and their products) (and where they fit into the world) really well. To gain this kind of expert knowledge, we throw ourselves headlong into their industries. And sometimes, we become beer snobs along the way.

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Josiah Martens

Why Rapid Prototyping is an Integral Part of the Design Process

Rapid prototyping allows you to get your hands on a version of your design ASAP, which, in turn, allows you to discover shortcomings in your initial concept — and brainstorm solutions.

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Kristen França

How HCD Took the Wind Out of Our Flag Project

That awkward moment when you realize that there's no such thing as a design project that isn't human centered.

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Bryan Taylor

7 Observations from 7 Days in London

Seven casual observations of how our cousins across the pond exist differently (and sometimes, not so differently) than we do in the U.S.

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Mary Flatley

Moving the Offline Customer Experience Online with Shopify

How we worked with Shopify to translate a traditionally analog business model to a digital interface.

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Kristen França

The Drawn Team's Spring Cleaning Traditions

How the Drawn team makes space for the fresh ideas and creative exploits that come with spring.

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Kristen França

Finding Creative Confidence

Creative work is personal work. It requires confidence and thick skin — two things that, luckily, can be developed.

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Drawn Agency

What is New Year's to You?

New Year's traditions are fun, sure, but they often serve a deeper purpose, as well. Here's how the Drawn team rings in new years and what our traditions mean to us.

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Kristen França

Theoretical and Practical Knowledge in Marketing

Thoughts from a recent college grad on theoretical knowledge and its real-life application in marketing and communications.