About Service Design Close

Sometimes deep, sometimes light, our team is constantly reading, observing, making connections to the past, and prospecting the future. Here are some of our musings:


Quiz: Which type of agency are you?

Struggling to define your agency? Find clarity with our completely unscientific — yet surprisingly accurate — quiz.


Café Mam

Creating a modern look for Fair Trade, organic, shade-grown coffee from the mountains of Chiapas, Mexico.


Human-Centered Design is Just Good Design

Human-centered design — a wholistic approach to problem-solving and design that allows room for empathic understanding and iterative prototyping — is really just good design. Period.


The Value of the Back Porch

Asking the right questions in the right setting can have a huge impact on the quality of information that you collect.


Why You Should Allow Room for Tacit Decisions

Hunches happen. They can be used as a valuable decision-making tool and, at the very least, they're worth a quick assessment.


Think Big — Think Wholistically

Engagement's about more than taps on a screen. Ideally, it's synonymous with meaningful experience(s) and human connection. Shifting perspective. Leaving an impression. And it's worth doing it right.


Good Design Evolves

If you want to create a product or service or brand that people are drawn to, you have to give it room to mature. Because chasing for attention doesn't look good on anyone.


Designing Pubs + Design Thinking = Design of a New Digital Product

How an architectural design project led to another architectural design project that became a service design project and, eventually, a whole new product.



Presenting peace of mind in the face of the unexpected and designing a better customer experience.