Our Thoughts


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Bryan Taylor

Human-Centered Design is Just Good Design

Human-centered design — a wholistic approach to problem-solving and design that allows room for empathic understanding and iterative prototyping — is really just good design. Period.

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"And I realized, 'You know, all we’re really talking about is good design.' Allowing room for empathic understanding, iterative prototyping, designing solutions that feel natural, and meeting people wholistically (realistically) where they’re at."

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