Designing Digital Experiences that Feel More Human with Porter
Design thinking has helped us to build technology that enhances human experiences, rather than dissolving them.
Ugly Mugs: How Flawed Prototypes Lead to Good Design
The design process isn't always so linear, and perfection is rarely the initial outcome — especially when true customization is the goal.
Designing Pubs + Design Thinking = Design of a New Digital Product
How an architectural design project led to another architectural design project that became a service design project and, eventually, a whole new product.
Thinking About Design Thinking 5: From Macro to Micro
There are three levels of design thinking and you’ve got to work through them in the right order, or the whole process will be flawed.
Thinking About Design Thinking 4: Sticky Notes Do Not a Design Thinker Make
Sticky notes alone won’t truly solve your problems — that takes a willingness to follow through on the complete design thinking process.
Thinking About Design Thinking 3: We’re All Designing Some Kind of Solutions
While I’m wary of the term “designer” becoming diluted, there are many in other (non-design) fields who practice design thinking and, maybe, should be considered designers, as well.
Thinking About Design Thinking 2: “Designers” are Everywhere These Days
There are more and more people out there with “designer” in their job titles, but does this change the way we define design?
Thinking About Design Thinking 1: We're Basically Philosophers
Aristotle's academy aimed to explore and expand our understanding of how things worked, to find connections and solve problems. That's not so different than what we do as practitioners of design thinking.
Good Design is Timeless
Timeless design is something that we're forever chasing and very rarely capturing. It doesn't succumb to passing trends. It feels accessible and elegant at the same time. It's simple, but not simplistic. Perhaps most importantly, it honors the fundamentals of our craft.
Pantone Color of the Year 2019: Drawn’s Pick
Last year, Drawn accented its new building with Pantone Ultra Violet 18-3838 just months before it was named Color of the Year. We think we might be on a roll, so our creative director, Bryan Taylor, wrote a letter to Pantone expressing his choice for Color of the Year 2019.
The Bard, Part 3: Ideate, Make, Shoot, Post, Engage
How the Bard meets our needs as a dynamic agency (and helps us to meet those of our clients) in an ever-changing creative landscape.
The Bard, Part 2: A Salvaged History
Ninety percent of the materials used in the Bard’s construction were salvaged from other forgotten stories, which means that Drawn's new space is steeped in history and rich with texture. Just like the agency itself and each of our clients, our building has a story.
Authenticity in the (Re) Making: A Sociological Timeline
The cultural shift that gave rise to truth in marketing and why honesty is good for your brand.