Our Thoughts

Sometimes deep, sometimes light, our team is constantly reading, observing, making connections to the past, and prospecting the future. Here are some of our musings:

img.title

12 Tips for CPG Startups

What we’ve learned from years of starting, building, and growing CPG brands.

img.title

Why Time Outside Matters

At Drawn, we've learned how essential it is to take a break and get outside — and having the beautiful PNW right in our back yards definitely doesn’t hurt.

img.title

Culina | Quarantine Care Package

Using design to help a growing CPG brand, Culina, to give back to healthcare workers and others at the front lines of the fight against COVID-19.

img.title

The Positive Power of Social Media

In a year that seems determined to keep people apart, social media has helped to strengthen the human spirit by bringing us together in new ways.

img.title

La Familia: How Siete's Culture Influences Everything They Do

Siete Family Foods is a family-owned and operated CPG company that does things a little differently, putting family first, family second, and business third. The results are pretty remarkable.

img.title

How Recognizing Our Patterns of Pattern Recognition Can Make Us Better Designers

We identify chairs as chairs because of trusted, instinctive patterns of recognition. But what if we rethink those patterns? We could be designing some wild chairs, for starters.

img.title

A Place to Gather at PublicHouse

How Drawn helped convert a 100-year-old church into a contemporary food hall designed to invite eating, drinking, and — above all — connecting with friends and neighbors.

img.title

The Bard Rebirth

The what, when, where, why, and HOW of Drawn's Bard Building (our headquarters) in downtown Eugene, Oregon.

img.title

Porter | Alignment Unlocks Potential

How the hunt for alignment led to a “quiet set of helping hands” for the restaurant industry.

img.title

Why Brand Audits Matter

Sometimes, you need an unbiased eye to tell you where your strengths and weaknesses are. With a brand audit, Drawn can help reveal things about your brand that you may not be able to see on your own.