Thoughts

From casey Close

Sometimes deep, sometimes light, our team is constantly reading, observing, making connections to the past, and prospecting the future. Here are some of our musings:

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How to Speak Agency

When you're deeply immersed in any culture, you start to get a little "inside baseball" about it. For the sake of our non-industry friends (and self-awareness), here's a thoughtfully compiled selection of design and/or advertising jargon and how to interpret it.

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Why Images Matter with Trask Bedortha

Drawn's photographer and senior designer on the power of imagery and the value of visual design elements.

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That Je Ne Sais Quois: The Human Element in Marketing

Why instinct and psychological insight are as important to successful marketing as analytics.

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Why Words Matter

In contemporary culture, a picture really does seem to be worth a thousand words (or at least a thousand likes). But can a word ever be worth a thousand pictures? We think so — if it's the right one.

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The Drawn Team’s Creativity Hacks

Our team-tested methods for finding inspiration and feeding creativity.